One of the biggest questions clients have before their session is, “What should I wear?” It’s completely understandable—we all want to look and feel our best, especially when we’re preserving these precious moments forever. But here’s the thing: this question doesn’t have to cause you any stress at all. That’s exactly why I created my carefully curated wardrobe collection, designed to take the guesswork out of getting dressed for your session while ensuring you look absolutely stunning.
Let’s be honest—shopping for the perfect outfit can feel overwhelming. You’re wondering what colors photograph well, what styles flatter your body, and whether that dress you love will actually work in my studio lighting. My wardrobe collection eliminates all of that uncertainty by offering pieces that I know, without a doubt, will create beautiful images.
Every item in my collection has been handpicked for its flattering fit, soft textures, and those perfect neutral tones that photograph beautifully in natural light. These aren’t just random pretty dresses—they’re pieces that have been tested in my studio environment and proven to create that timeless, elegant look I’m known for.
When you choose from my wardrobe collection, you’re not just borrowing an outfit; you’re accessing pieces that work harmoniously with my photographic style. No more worrying about whether your choice will photograph well or wondering if you should have picked something else. You can focus entirely on what really matters: enjoying your session and connecting with your family.
For Maternity & Motherhood Sessions: My collection celebrates this beautiful chapter of your life with flowing maxi dresses that flatter every stage of pregnancy, soft neutral and earth-toned gowns that create that dreamy aesthetic, and romantic off-the-shoulder styles that feel both timeless and fresh. Each piece is chosen to make you feel radiant and comfortable while showcasing your beautiful bump.
For Newborn Sessions: Comfort is absolutely essential when you’re cuddling with your new baby, which is why my newborn wardrobe collection features soft, flowy dresses that allow for easy movement and natural snuggling. You’ll find lightweight fabrics that complement the delicate, peaceful feeling of newborn sessions, plus cozy cardigans and wraps for layering that create an intimate, relaxed atmosphere.
Here’s what I love most about offering my wardrobe collection: it allows you to show up and simply be present. No last-minute shopping trips, no second-guessing your outfit choice, no worrying about whether your dress will work with my lighting. You can trust that whatever you choose from my collection will photograph beautifully and make you feel confident.
This also means we can spend more time during your session consultation talking about what really matters—your family’s story, the moments you want to capture, and how we can create images that feel authentically you.
My wardrobe collection is constantly evolving as I discover new pieces that align with my aesthetic and meet my standards for how they photograph. I’m always on the lookout for options that will work for different body types, style preferences, and session types. Whether you prefer something more structured or love flowing, bohemian pieces, I’m building a collection that has something beautiful for everyone.
If you have questions about sizes, styles, or want to reserve a specific piece for your upcoming session, just let me know during our planning conversation. I love helping clients choose the perfect look that makes them feel like the best version of themselves.
Ready to take the stress out of what to wear? Let’s start planning your session, and I’ll take care of making sure you look absolutely radiant.
Let’s create something beautiful together!
Maternity and motherhood sessions are all about celebrating you and your growing family. My collection includes:
•Flowing maxi dresses that flatter every stage of pregnancy.
• Soft, neutral and earth-toned gowns that complement any outdoor or studio setting.
• Off-the-shoulder styles for a romantic, timeless look.
Style Tip: Flowing fabrics and neutral colors work beautifully in both studio and outdoor sessions, creating a soft, dreamy feel in your photos.
For newborn sessions, comfort is key—for both baby and parents! I have:
• Soft, flowy dresses that allow for easy movement and natural cuddling with your baby
• Lightweight fabrics that complement the delicate, peaceful feel of a newborn session.
• Cozy, neutral-toned cardigans and wraps to layer for a relaxed, intimate look.
Style Tip: Avoid anything too stiff or structured—soft, breathable fabrics photograph beautifully and keep you comfortable during your session.
More to Come!
This Wardrobe Collection is always growing! I’ll continue adding more options to fit a variety of styles, body types, and session types. Check back here for updates, or ask me during your session planning if I have new arrivals. If you would prefer to wear something of your own check out my pinterest inspo and read What to wear to a Newborn Photo Session on the blog.
If you have any questions or want to reserve an outfit for your upcoming session, reach out—I’d love to help you choose the perfect look!
📸 Let’s create something beautiful together!
Heather Parrish is a lifestyle maternity and newborn photographer based in Cedar Rapids and Iowa City, Iowa. She specializes in capturing the intimate and fleeting moments of early parenthood with a focus on natural light and authentic connections. Heather is a member of Professional Photographers of Iowa and strives to create images that reflect the unique beauty of each family.
@heatherparrishphotographyiowa
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